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Sunrise over Mountains Thumbnail for Horizon Strategy case study focused on client retention and smarter renewal strategy by

CLIENT RETENTION AND SMART RENEWALS

Horizon Strategy had strong offerings but a weak renewal process. Too often, they engaged agencies too late in the decision-making cycle, giving competitors the perfect opportunity to step in and take their business. Without a structured client retention framework, they were leaving deals on the table. Ripplebay built a proactive, data-driven renewal strategy, helping them engage clients earlier, reinforce their value, and ensure long-term customer loyalty.

 

The impact? A 95% retention rate, stronger relationships, and a renewal process that is no longer a vulnerability but a competitive advantage. Now, they lock in contracts before competitors even have a chance.

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